MBA in Marketing Course

The program of MBA in Marketing is a course in business and marketing management though its major emphasis is on marketing. An MBA program is a two-year postgraduate marketing management degree that involves planning, staff organization, management, operation, and regulating of marketing and sales in a workplace. You can easily go through the MBA in marketing syllabus as it is easy to understand.

 

Any candidate willing to embrace MBA in marketing must have completed the degree with a cumulated fifty percent overall credits and also have performed exceptionally well on national tests such as CAT, XAT and SNAP then he or she will be considered for admission to the best MBA in marketing colleges in Noida. In this case, students can choose online, part-time, remote or full-time mode of study to pursue an MBA in marketing. To do an MBA in marketing may cost anything between INR 2 lakh and INR 20 lakh.

As marketing is a broad field, India will need MBA in marketing colleges in Noida, even more, always, which brings the final point. Marketing MBA graduates can also find good job opportunity for themselves when doing MBA in Marketing by getting a job in respectable organizations where they can work as managers or sales executives in various sectors like retail, FMCG, banks and non-banks, hotels, media and advertising sectors.

 

 MBA in Marketing Highlights

Interested students can view the table below to get all the essential information regarding an MBA in marketing. The following are significant details regarding MBA programs in marketing, admissions, and colleges:

 

Particulars	Details
Course Name	MBA Sales and Marketing
Course Level	Post-graduation
Modes of Study	Full-time, Part-time, Online, Distance
Course Duration	Two years
Entrance Exams	CAT, MAT, XAT, CMAT, SNAP etc.
Course Fees	INR 3 to INR 25 Lakh
Average Salary	INR 5 to INR 20 LPA
Job Profiles	Head Of Digital Marketing, Market Research Analyst, Marketing Manager, Sales Manager, etc.
Top Colleges for MBA in marketing in India	Symbiosis Institute of Business Management, IIM Calcutta, IIM Lucknow, XLRI, NMIMS, etc.

 

Why MBA Marketing?

• An MBA in marketing in India course not only provides the learning of traditional concepts of marketing but also of the novel concepts such as email marketing, social media marketing, and digital marketing, etc.
• MBA Marketing graduates upon the completion of the program may seek careers in consultancy or in management of their own business.
• Gaining this understanding brings me to these conclusions: the average income of a marketing manager is INR 9,03,076 which is considerably higher than an operations manager, who earns INR 8,32,787 or an HR manager with an income of INR 7,82,489.
• Indeed, among the most popular and demanded MBA directions, marketing occupies a leading position. Marketing departments in major organizations employ graduates with an MBA more often and some of the well-known brands that do so are Sony, Tech Mahindra, Ranbaxy, KPMG, and Spencer’s Retail India Pvt. Ltd.
• MBA marketing is popular due to the understanding that all organizations require marketing tools to enhance revenue generation and consumer satisfaction.
• The marketing industry has realized its potential and is known to be the top recruiter of MBA students. The highest CTC was recorded in marketing sector with INR 27 lakhs per annum offered by HUL second highest recruiter after finance, information which was gathered from IIM Ahmedabad Placements.

 

MBA Marketing Eligibility

Listed below are the fundamental requirements for obtaining admission to the MBA Marketing program in top MBA in marketing colleges in Noida:

 

• At least a bachelor's degree in any field from a board or institution that has received accreditation. It is advised that the candidate must pass with 50% or its equivalent CGPA.
• Candidates belonging to the SC/ST categories will be given a reserved category relaxation of 5 per cent, therefore, they are required to pass with a minimum of 45 percent.
• Some MBA in marketing colleges in Noida may allow final-year students to apply provided that they attach a principal no objection certificate.
• Another type of high-merit schools, include IIMs, accept scores between 60% and above.

 

MBA in Marketing Syllabus

The MBA in Marketing Syllabus is designed to provide students with both theoretical and applied marketing knowledge. Below is a table of MBA Marketing courses.

 

Semester I	Semester II
Management Concepts	Cost and Management Accounting
Business Environment	Marketing Management
Quantitative Techniques in Management	Consumer Behaviour
Managerial Economics	Production and Operations Management
Statistical Analysis and Operations Research	Advertising Management
Managerial Communication	Human Resource Management
Financial Management	Accounting and Managerial Decisions
Semester III	Semester IV
Strategic Management	Management Information System
Entrepreneurship Development	Product and Brand Management
International Business	Sales and Distribution Management
Industrial Marketing	Integrated Marketing Communication
Retail Management	Logistics and Supply Chain Management
E-Commerce	Total Quality Management
Service Marketing and CRM	Management Control Systems

 

Also read :

List of MBA Specialization

 

 

MBA in Marketing FAQs

 

Ques. What are the opportunities in sales and marketing careers after an MBA?

Holding an MBA in marketing in India is a good career move since it offers one good job contacts to senior and managerial positions in organizations of high repute across the globe. The career opportunities that candidates get after doing MBA in Sales and Marketing are very prospective and can be Brand Manager, Product Manager, Head of Digital Marketing, Sales Manager and many others.

 

Ques. Which are the leading organizations that offer employment opportunities to MBA Marketers?

MBA in marketing program has been embraced in many firms, both at the national and multinational level. The following list includes a few of the top employers for MBA in marketing graduates:

 

·         Amazon

·         Apple

·         Bain & Company

·         BCG

·         Citigroup

·         Deloitte

·         Facebook

·         Goldman Sachs

·         JP Morgan

·         McKinsey

·         Microsoft

·         Morgan Stanley

·         Walt Disney

 

 Ques: What is the average pay of an MBA in Marketing for the fresh graduates in India?

Ans. The average salary for MBA in marketing in India is ₹28,750 per month in the India MBA Marketing graduates in India typically receive an additional ₹1,250 in pay, ranging from ₹813 to ₹66,042.

 

Ques: How much does a Sales and Marketing MBA course cost?

Answer. The cost of an MBA in marketing can range from INR 3 lakhs to INR 25 lakhs. Marketing managers, chief marketing officers, brand managers, sales managers, market research analysts, customer relationship managers, and other roles are open to MBA marketing graduates.

 

Ques. What career options are available to MBA holders in sales and marketing?

Answer. Yes, there are plenty of career options outside of sales after getting an MBA in Marketing and Sales. After obtaining an MBA in Sales & Marketing, aspirants can discover many rewarding and well-paid job opportunities. Since students have an MBA in sales and marketing, they are not limited to a career in sales and marketing. In addition, there are career opportunities in retail, finance, tourism, media, hospitality and advertising.